The retail world is moving fast — and customers expect shopping to move even faster. That’s why TRG and Zebra Technologies are teaming up to bring The Modern Store to life at NRF 2026. 

Together, we’re redefining what it means to shop, pay and go — seamlessly. 

Transforming the Checkout Experience 

At the heart of this year’s NRF showcase is our RFID Basket Checkout system, which combines speed, accuracy and convenience in every transaction. By joining Zebra’s cutting-edge hardware with WiseSense software and Keonn RFID technology, shoppers can simply drop items into a smart basket or bag for instant recognition and payment — no barcode scanning, no queues and no hassle. 

Stop by booth 6102  and test it out yourself, using common retail items to create your own frictionless checkout experience. 

The Technology Behind the Experience 

Every component of this system plays a vital role in creating a smooth, data-rich process: 

• Zebra Display — a compact, interactive touchscreen that guides shoppers step-by-step through checkout. 

• Zebra Pay Card Reader — enabling secure, frictionless payment right at the point of interaction. 

• WiseSense Software— orchestrating RFID reads, item data,and payment processing for total transaction transparency. 

• Keonn RFID Box — detecting every tagged item instantly, even when mixed or stacked. 

• Zebra RFID Unit— serving as the system’s “brain,” connecting all components to the POS and store network. 

For retailers, this technology means: 

• Faster throughput — cutting checkout time by up to 80%. 

• Operational efficiency — reducing labor dependency and increasing layout flexibility. 

• Inventory accuracy — delivering real-time visibility into product movement and availability. 

• Customer experience innovation — reinforcing your brand as modern and customer-first. 

For shoppers, it’s the ultimate convenience: 

• Frictionless checkout — drop, pay and go. 

• Confidence in accuracy — every item verified automatically before payment. 

• Omnichannel integration — connecting effortlessly with loyalty apps, digital receipts, and BOPIS workflows. 

Experience It Yourself at NRF 2026 

Join TRG and Zebra at NRF 2026 to experience The Modern Store in action — and see how our RFID Basket Checkout solutions can transform your operations and delight your customers. 

Reserve your NRF demo today and discover how TRG and Zebra are powering the next generation of frictionless retail.